It’s been a tradition for nearly three-and-a-half centuries, so it was a great honor for iam8bit to produce the “347th Annual Tamriel Beer Garden”. Truthfully, though – it’s a fabrication, devised as a community event to celebrate Elder Scrolls Online (you *almost* believed us!).

DuckTales has a special place in the hearts of an entire generation. The original game was released on the Nintendo Entertainment System in 1989, but interest never waned. And that interest was our ultimate weapon! At the end of the Capcom panel at Penny Arcade Expo in Boston, the lights dimmed, the trailer rolled, but it was all a gigantic fake-out, leading fans to believe that it was a Lord of the Rings-style announcement.

The first of its kind, the annual Machinima Interactive Film Festival (MIFF, for short) saw the marriage of online video with a physical space, connecting the community in a personal, experiential way – something previously considered impossible in the wake of social media atrophy. iam8bit co-developed the series with Machinima, one of YouTube’s most dominant YouTube channels – and right out of the gates, it was a success, racking in over 10 million+ views.

For PAX East 2014 in Boston, we collaborated with our pals at Bethesda to produce one of our most epic events to date – set in an alternate universe, we created a 1960’s themed extravaganza for the release of Wolfenstein: The New Order.

The Massively Multiplayer Online market is overpopulated, making it difficult for players to see past the heap and find the real gems. Guild Wars 2 is one of those true treasures – but since launching, it’s had a hard time getting noticed.

The week before True Detective’s first season premiered, over 300 unsuspecting journalists and tastemakers received a conspicuous package in the mail.

A globe-trotting deviation for the annual iam8bit exhibition, “ich bin 8-bit” takes the idea of the “pixel” as the ultimate paintbrush and uses an entire gallery as its canvas. Hosted by Picto Plasma, an internationally-renowned design conference, and neurotitan gallery in March 2009 in Berlin, Germany, the show encompassed a massive installation of 15,000+ Post-It notes designed by Jude Buffum.

Ramping up to the release of the videogame Dead Rising 2, iam8bit concepted and executed a series of events, starting in Seattle during PAX Prime, and culminating in the final, pre-launch installation in Los Angeles on the infamous Sunset Blvd.

On the edge of Boston’s waterfront, a massive 12,000 sq. ft., out-of-season cruise terminal was transformed into a level from Bethesda’s sci-fi shooter, BRINK. The entire production played to this mass transit theme — invitations were distributed in the form of “boarding passes”;

In honor of The Legend of Zelda’s 25th Anniversary, Nintendo asked iam8bit to divise a proper tribute to the game… in the form of a conference room in their Redwood City branch. Standard corporate office fare, the challenge wasn’t necessarily in transforming the typically drab space into something special… but in interpreting two-and-a-half decades of Zelda iconography

For Game Developer’s Conference 2012 (or GDC, for initialism lovers), iam8bit was invited to create a crowd-sourcing experiment, harkening all the way back to 2011 when Painting with Pixels forever change the landscape of human existence. But this time, we had to up the ante… so we went BIGGER. And MAGNETIC.

In honor of Luigi’s Mansion: Dark Moon, Nintendo wanted to do something special for fans. Luckily, we’re fans ourselves, so we spared no detail to create a real-life, fully operational replica of Luigi’s ghost-sucking contraption, the “Poltergust 5000.” Crafted in collaboration with Stoopid Buddy Stoodios, this is a replica like no other: hand-sculpted, meticulously assembled, and simply a joy to strap on your back.